Possible FREE Heluva Good! Dip

Get a FREE Tub of Heluva Good! Dip when a 50+ yard touchdown happens during a Big 12 Conference game.

1. FOLLOW @heluvagooddips on Instagram.

2. CHECK our Instagram Story anytime a 50+ yard touchdown happens in a @big12conference game.

3. TAP the link in their story for your chance to claim FREE Heluva Good! Dip! Dip will be awarded in the form of a digital coupon* for one (1) free 12oz. Heluva Good! Dip *Redeemable at select retailers.

Up to 500 coupons are available per Live Drop

Big 12 College Football Schedule

*Offer begins no earlier than 8/23/25 and ends at 11:59:59 PM ET on 12/7/25, or after all gifts have been claimed, whichever occurs first. 18 separate Live Drops. Dip awarded in the form of a coupon for one free Heluva Good! dip redeemable at select retailers. Up to 500 coupons per Live Drop. Each Live Drop begins following the Heluva Good Instagram post about a qualifying BIG12 50+ yard touchdown, and ends at 11:59:59 pm ET the following calendar day or after all gifts have been claimed, whichever occurs first. Open only to legal residents of the 48 contiguous US/DC, excluding AK and HI, who are 18 years, or age of legal majority, or older. See Terms & Conditions for complete Offer details and restrictions. Void where prohibited. For Terms and Conditions, please visit Live.GameBreakingDips.com. Void where prohibited.